Results-Driven
Google Ads
Lead Generation

For professional service providers & Local Businesses

Do Any of These Sound Familiar?

❌ You spent time and money to learn marketing but not sure if you’re doing it right
❌ You know your results could be better because your competitors are dominating you
❌ You’re guessing within the Google platform and press whatever buttons they tell you (⚠️WARNING: This is likely wasting over 30% of your budget)
❌ You know you need to invest in marketing but afraid of choosing the wrong marketing partner
❌ Gimmicky agencies or freelancers made false promises to you that they couldn’t keep

That last one probably hit hard. If you’re nodding, read on.

There's a Better Solution!

Imagine trying to get to a destination across the country without a map or a plan. You’re driving with no clear direction, guessing, and hoping you end up at your destination based on feelings and luck. 😤

You’ll end up wasting a lot of time, energy, and fuel only to get lost and frustrated along the way, right?

That’s exactly what’s happening when you don’t have a strategy with marketing. 

Without a strategic guide or a plan, you’ll end up lost, confused, and distraught. Too many frustrated business owners and marketing leaders have had their budgets wasted due to guesswork and lack of strategy.

If you want to get to your destination of generating consistent leads, you need a guide with a plan to get you there.

Meet Your Guide

Hey There,

I’m Michelle Kop – a Google Ads lead generation expert, marketing enthusiast, and Toastmaster on a mission to help professional service businesses like yours THRIVE.

Throughout the last decade of my career, I’ve seen way too many business leaders fall in the wrong hands with the wrong marketing partner(s). It’s disheartening and frustrating to hear horror stories about gimmicky agencies and freelancers not being able to deliver what they promised.

But it doesn’t have to end with them. 

At Level 28 Media, I take the guesswork out of generating leads by using advanced marketing strategies with a customized plan. That way, you can feel CONFIDENT that your advertising budget is being spent effectively to generate leads for your business.

I spent the majority of my career working at ad agencies on Fortune Global 500 Brands and decided to leave at the start of the pandemic to follow my dreams of helping small business owners with their lead generation marketing.

Here’s my philosophy: I don’t just care about results. I care about you.

A little more about me…

✨ Drum Search Award Winner: Best B2B Campaign 2020 (equivalent to the Oscars Award of the paid search industry…)
✨ More than $1M of Marketing Budget Saved (and counting…)
✨ Google and Microsoft Ads Certified (that’s cool but check out real life results here…)
✨ “Top Rated Plus” Status on Largest Freelancing Platform in the World (how I got started on this entrepreneurial journey…)
✨ 50+ Happy Clients & Positive Testimonials (check out my LinkedIn…)
✨ Featured Supporter of Women in PPC

Consider what life would look like with 5 or 6 figure opportunities reaching out to you directly to do business 💸💸. Wouldn’t it be nice to just let go of the day-to-day and step outside of the marketing weeds?

The bottom line is… I have a proven formula that can be applied to your business to get you leads.

Meet Your Guide

Hey There,

I’m Michelle Kop – a lead generation expert, marketing enthusiast, Toastmaster and amateur artist on a mission to help professional service businesses like yours thrive.

Throughout the last decade of my career, I’ve seen way too many business leaders fall in the wrong hands with the wrong marketing partner(s). It’s disheartening and frustrating to hear about these horror stories about gimmicky agencies and freelancers not being able to deliver what they promised.

But it doesn’t have to end with them. All hope isn’t lost!

At Level 28 Media, I take the guesswork out of generating leads by using advanced marketing strategies with a customized plan. That way, you can feel CONFIDENT that your advertising budget is being spent effectively to generate leads for your business.

Here’s my philosophy: I don’t just care about results. I care about you.

A little more about me…

● Drum Search Award Winner: Best B2B Campaign 2020 (equivalent to the Oscars of the paid search industry…)
● More than $1M of Marketing Budget Saved (and counting…)
● Google and Microsoft Ads Certified (that’s cool but check out real life results here…)
● “Top Rated Plus” Status on Largest Freelancing Platform in the World (how I got started on this entrepreneurial journey…)
● 50+ Happy Clients & Positive Testimonials (check out my LinkedIn…)
● Featured Supporter of Women in PPC

Consider what life would look like with 5-figure opportunities or more reaching out to you directly to do business. Wouldn’t it be nice to just let go of the day-to-day and step outside of the marketing weeds?

The bottom line is… I have a proven formula that be applied to your business to get you leads.

Why Level 28 Media?

100% Full Transparency

You will always retain full ownership and access to your accounts.

Your Dedicated, Strategic Guide

Your campaigns will be managed by icertified experts with a proven track record (not outsourced teams or bots!)

You Own Everything

You own all applicable intellectual property

Pride In Accountability

Be fully confident that your best interest is ALWAYS in mind and no promises are broken

Honest & Reliable Reporting

Transparent reporting with no vanity metrics or fancy dashboards with buttered-up data

No Long-Term Contracts

You deserve the freedom to do what's right for you

All Advertising Solutions Include

Competitor & Market Analysis

Account Structure/Restructure

Ad Copywriting

Device Segmentation

A/B Split Testing Schedule

Campaign Creation

Transparent Monthly Reporting

Ongoing Campaign Optimization

Custom Landing Pages

Dedicated Support

Conversion Tracking

PPC Keyword Research

Performance Management

CRM Integration

Consistent Bid Management

Performance Calls

Geographic Targeting

Advanced Call Tracking/Recordings

You're Only 3 Steps Away From Generating Leads...

Schedule Discovery Call

It all starts with a 30-minute discovery call to learn about your business model, buyer personas, target goals, and more to see if you’re a good fit. Homework is done upfront and we won't give you a "one size fits all" blanket quote.

Get Custom Plan

If you're a good fit, you'll get a custom proposal for you to review strategy, scope, performance forecasts, and fees on a strategy call!

Generate Leads

After you sign on, we’ll schedule an on-boarding meeting. This in-take meeting is used to understand all the intricacies of your business and establish a delineation of joint accountabilities. Give us two weeks to build the landing pages, creatives, and account. Then, sit back and watch the leads flow in!

FAQS

Frequently Asked Questions About Our Services

Some examples of clients we serve:

  • Senior Care – Home Care Agencies, Board & Care, Assisted Living
  • Doctors
  • Attorneys
  • Software as a Solution (SaaS)
  • Accounting, Bookkeeping, and HR Firms
  • Telecommunications
  • IT
  • Education (Universities)
  • Multi-Location Franchises

Due to the nature of the services we offer, all pricing is customized based on your specific needs. An evaluation is completed post discovery call to determine whether your business model is a good fit for our services and should it be, you will receive a proposal with pricing options. We charge a small set up fee and monthly retainer rather than a percentage of media spend like most agencies who are out there to get you to spend more.

Our goal is to generate qualified leads (people who are interested in your product or services) which could potentially turn into paid customers. Successful lead generation requires a joint accountabilities model. Once we generate the lead and push it to the next step of the marketing funnel, it will need to be nurtured and eventually closed by your sales team. It is not our responsibility to follow up with leads and close them, therefore, we cannot be fully accountable for the ENTIRE journey. Feedback about leads from your sales team will be critical for a successful program.

While we wish we had a crystal ball to predict results and guarantee them, we don’t. This is why we only work with clients we feel strongly about generating results for.

We won’t waste your time or money if we feel like your business is not something we can do outstanding work for. While we cannot guarantee results, we DO guarantee the quality of our work and services.

You should expect to see traction within 90 days of the program’s launch. 

In the most simplest answer, we are strategic and performance driven. Our philosophy when it comes to pay-per-click advertising is a methodical approach, not a “set it and forget it” cruise control approach. We work with clients to build a lasting partnership and act as an extension to their team to generate quality leads.

We don’t work with every opportunity that comes our way.

Our standard contracts are month to month. If you need to break free due to unprecedented circumstances, there will be no penalties. We also offer 3-month contracts at a discounted rate. If you’re all in and have the budget to follow through with a 3-month program (which is the time needed to see results, let’s get started!)

There are no additional fees or “markups” to the services we offer. You pay a fee to the platform (Google, Bing, Facebook, LinkedIn, and YouTube) and a fee for us to manage. It’s a very simple, straightforward pricing model with no hidden fees.

Sure, but I should warn you what may look easy to do on the surface level takes years of experience and “trial and error” to generate consistent results. Why not just work with a partner long term who’s already gone through the massive learning curve with proven results to get you to where you want to be?

Simple Rates With No Hidden Fees

Pick a plan type and we’ll craft together a project fee structure based on that as well as your ultimate goals.

ACTION PLAN & PROPOSAL

$0.

FREE EVALUATION

STARTER PLAN

ESSENTIAL PLAN

ENHANCED PLAN

Ready to Generate More Leads for Your Business?

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What Clients Are Saying...

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L28 Ebook Guide

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